The Grand Fromage

The Grand Fromage is a cheese shop located in Skippack, PA.

This project began as a rebranding. We determined that the original logo had some amount of brand equity and decided that we needed to keep the new logo as a rooster. With that as the only constraint, I designed a simplified logo that feels friendly and clean. The color palette was inspired by France – red, white, and blue from the French flag, and yellow for the delicious French cheese they sell. The colors and shapes in the logo then informed the look of the rest of the brand materials, from the cheese and shelf tags to the business cards.


The Grand Fromage


Digital, Print